Les publications Instagram les plus commentées

This is the live leaderboard of the most-commented public Instagram posts ever recorded — from Lionel Messi's World Cup victory (the most-liked post of all time, with millions of comments alongside) to the @world_record_egg that started the entire most-engagement competition, to the giveaway-driven posts that have crossed 40 million comments by asking entrants to comment to win.

How we measure

The list combines two sources of "most engagement on a single Instagram post": the well-documented most-LIKED posts (which correlate strongly with comment counts on viral content) and standalone giveaway posts that dominate comment counts specifically (because comment-to-enter mechanics inflate them well past celebrity averages). Counts are re-verified periodically using our own Instagram comment exporter — the same tool you can use on any of the rows below. The "comments" column shows our most recent verified count; "likes" gives a sanity-check on the post's overall reach.

Last verified pass: 2026-05-11. Some entries marked refreshing are awaiting the next scheduled re-verification.

The Top 25 — most commented Instagram posts of all time

Why these particular posts?

• Mega-giveaways dominate raw comment counts. Posts that require a comment to enter (car + iPhone + console + cosmetics packages, common in EU/Greek/MENA regions) routinely cross 10–40 million comments — far more than any celebrity post can organically.
• Sports moments drive sustained celebrity engagement. Messi's World Cup post, Cristiano Ronaldo's Al-Nassr signing, and the Louis Vuitton chess ad each pulled millions of comments within days because they hit a single peak event.
• Personal-life announcements from top-3 celebrity accounts (Selena Gomez wedding, Taylor Swift engagement, Kylie Jenner's Stormi reveal, Ronaldo's pregnancy announcement) hit massive comment counts because the parasocial connection drives commenting more than passive liking.
• Cultural moments like the @world_record_egg or the @onedirection campfire post after Zayn Malik's departure absorb engagement from entire communities at once.
• Tribute spaces like @xxxtentacion's final post keep accumulating comments years after the original date — these posts are not really "viral" so much as "ongoing".

Want to see the actual comments on any of these?

Every row has an "Export comments →" button (or a profile link if we don't yet have the direct URL) that opens our Instagram comments exporter with the post URL pre-filled. Hit "Start Export" and you'll get the full comment thread — every commenter handle, every reply, every emoji — in Excel, CSV, or JSON. Useful for:

• Brand-listening research — scan the actual sentiment in the comments on a celebrity announcement before pitching a similar campaign.
• Influencer due diligence — verify whether high-comment counts come from real engaged accounts or from giveaway entry-comments.
• Viral-mechanic analysis — pivot the comment text on a giveaway post by language, by emoji density, by repeat-commenter behaviour.
• Academic / journalism — full comment threads on culturally-significant posts (the World Cup, the Egg, the K-pop fan-engagement spikes) are useful primary sources.

Plan limits

Per-post size scales with your plan. Free (no signup): up to 100 comments per post. Personal: 5,000. Premium: 50,000. Business: 250,000 — see pricing for the full feature comparison and API tiers for the API-specific limits.

Submit a post for the leaderboard

Spotted a public Instagram post with comment counts that should be on this list? Send us the URL and we'll re-verify with our exporter — if it cracks the top 25, we'll add it on the next refresh cycle.